Provide a consistently exceptional experience
Agility Product Information Management (PIM) enables global brands and retailers to create an omnichannel experience for their customers, delivering product messaging that’s not just trustworthy but complementary.
Providing a consistently exceptional experience across all of your customer touch points is key to thriving in commerce today. And, exceptional product information helps global retailers and brands increase market presence, expand into new channels, and thrive in the digital market. While there are key challenges that online retailers face in creating and managing their product information, having a solid Product Information Management (PIM) strategy at the core of your retail commerce strategy places you in control of your product information journey and accelerates commerce success.
With Agility PIM, it’s easier to:
If you are looking to take control of your product information journey, contact our PIM experts to talk through your product information challenges.
Keep Up with Supplier Data
Onboarding product data from suppliers and brands can be a laborious process involving manual data management in Excel spreadsheets—an extremely time consuming, repetitive, and error prone process. It leaves your team frustrated and constantly under pressure.
Take control of your product information journey with PIM and:
- Achieve greater new product throughput and better resource utilization
- Drive up product data quality and completeness with automation
- Free up Merchandisers and Category Managers to plan better promotions and deliver more business benefit
- Get to market faster
- Create a happier, more motivated team
Manage Never-ending Product Enrichment Cycle
Completing products with rich descriptions, full attribution and multiple digital assets is often done on-the-fly as products are being introduced. Small teams with limited resources just cannot keep up the demands for going-to-market and are forced into publishing products before they are 100% buyer-ready. Publishing incomplete product listings and correcting and enriching on-the-fly leads to lower conversion rates and ultimately affects revenue and margins.
Take control of your product information journey with PIM and:
- Automate enrichment based on business rules to speed up the process
- Gain greater visibility to product data quality and completeness
- Get to market faster
- Increase conversion rates due to more complete content
- Improve loyalty and customer lifetime value
Create Channel-Specific Portfolios & Content
Serving each channel with the relevant product assortment, channel-appropriate attributes and messaging is often a layer of complexity retailers cannot afford given staffing and deadlines. This can be error-prone, time consuming and, quite simply, overwhelming for most merchandising teams. Attempting to do this using traditional Microsoft Office tools is slow and inefficient and could potentially introduce mistakes and bad data into your content.
Take control of your product information journey with PIM and:
- Improve engagement and ultimately conversion rates with more relevant assortments for individual channels/touchpoints
- Personalize and target messaging to further improve engagement and conversion rates
- Get to market faster
- Reduce internal production costs for each channel
Translate & Localize without Slowing Launches & Campaigns
It’s a great feeling when your product content is complete and approved in your home market/master language. But what processes do you use to localize the context and translate it? Managing translations in-house can be even slower, and accuracy and brand voice can be compromised. Streamlining this process and managing content enrichment, localization, and translation concurrently will vastly improve time to market and provide that competitive edge you are looking for.
Take control of your product information journey with PIM and:
- Save valuable time and reduce the internal costs of localization and translation
- Build a translation memory to even further reduce your costs
- Spend time achieving better, more accurate local contexts
- Increase conversion rates through better, more accurate context and translation
- Localize and translate concurrently, speeding time to market
Break Down Product Analytics Siloes
You’ve got web analytics, recommended purchase data, up-to-date inventory figures, and last month’s sales and margin stats. If only you could harmonize that information and make it easy to mine to deliver solid insights. Merchandising would be so much easier if your analytics were helping you to predict what to do next. Quite simply, you’re missing opportunities and spending too much time trying to get the insights you need.
Take control of your product information journey with PIM and:
- Aggregate all your product analytics into a single data-cube for mining
- Make better decisions on product presentation, assortments, discounts and bundles etc., with a single analytics dashboard
- Maximize your merchandising efforts to increase sales and avoid situations
- Stop wasting time on operational activities such as data collection and spend more time merchandising
If you are looking to take control of your product information journey, contact our PIM experts to talk through your product information challenges.
